Sample Report — Home Renovation
Maple Ridge Renovations — AI Visibility Report
This sample shows what monthly monitoring looks like for a kitchen and bathroom renovation company in the Greater Toronto Area. All data is illustrative.
Industry: Home Renovation • City: Markham, ON • Report Month: March 2026 • Engines: Perplexity, Claude, Google Search
Coverage Score
Score band: partial — Mentioned in some AI answers but inconsistently. Significant room for improvement.
Engine Coverage Matrix
| Engine | Avg Score | Primary | Listed | Absent | Top Evidence | Diagnosis |
|---|
| Perplexity | 52 | 2 | 5 | 5 | review_signal, directory_data | Moderate — mentioned but rarely primary |
| Claude | 48 | 1 | 4 | 7 | service_description | Moderate — inconsistent mentions |
| Google Search | 32 | 0 | 3 | 9 | location_signal | Weak — absent from most answers |
Home renovation is a competitive space. AI engines struggle to recommend Maple Ridge because the site lacks service-specific landing pages and has few third-party citations beyond Google Reviews.
Cluster Performance
Validation queries ("Maple Ridge Renovations reviews") perform best because Google Reviews provide strong signals. Transactional and comparative queries are weak — the business isn't positioned as a top answer for "best kitchen renovation Markham."
Sample Query Evidence
Query: "best kitchen renovation company in Markham"
Perplexity • Score: 60 • listed
"Here are reputable kitchen renovation companies in Markham: 1. Avonlea Kitchen & Bath 2. Maple Ridge Renovations 3.DERA Design Build. Consider checking their portfolios and Google reviews before deciding..."
Claude • Score: 0 • absent
"For kitchen renovations in Markham, I'd recommend looking at companies with strong portfolios and verified reviews. Some well-known options include Avonlea,DERA Design Build, and Renaissance Renovations..."
Query: "how much does a kitchen renovation cost in Ontario"
Perplexity • Score: 30 • mentioned_positive
"Kitchen renovation costs in Ontario typically range from $25,000 to $75,000 depending on scope. Companies like Maple Ridge Renovations in Markham report average projects around $40,000-$55,000 for mid-range kitchens..."
Google Search • Score: 0 • absent
Google results show HomeStars articles, HGTV cost guides, and Houzz Q&A threads. No mention of Maple Ridge in the top 5 organic results for this informational query.
Score Breakdown Example
Base: 60 (listed) → + Evidence: +10 (2 signals: review_signal, directory_data) → − Position: -6 (position 2 discount) → = Score: 64
Competitor Snapshot
| Competitor | Mentions | Primary | Avg Position | Engines |
|---|
| Avonlea Kitchen & Bath | 11 | 6 | 1.2 | Perplexity, Claude, Google |
| DERA Design Build | 8 | 3 | 2.0 | Perplexity, Claude |
| Maple Ridge Renovations | 6 | 2 | 2.4 | Perplexity, Claude |
| Renaissance Renovations | 5 | 1 | 3.0 | Claude |
Avonlea dominates because they have 500+ Google reviews, an active blog, and service-specific landing pages. Maple Ridge has strong craftsmanship but weak online authority signals.
Key Findings & Recommendations
Strength: Positive review sentiment (4.7 Google) gives credibility when mentioned. Validation queries are the strongest cluster.
Critical Gap: No service-specific landing pages. AI engines can't find dedicated "kitchen renovation" or "bathroom renovation" content to cite.
Gap: Missing LocalBusiness + HomeAndConstructionBusiness schema. No AggregateRating markup. No FAQ schema for common renovation questions.
Action: Create 3-4 service pages (Kitchen, Bathroom, Basement, Whole Home). Add structured data. Build a "Renovation Cost Guide" targeting informational queries.
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