What to optimize
Start with accurate, readable service and location pages, relevant customer evidence, and clear contact information. Use structured data only when it matches visible facts.
The REAL Method is an editorial checklist for business facts, evidence, answers, and links. It is not a measurement of Gemini or a vendor-specific formula.
- Record the exact prompt, date, answer, mention decision, and source link if present.
- Review crawler access and business facts as possible website issues, not proven causes of one answer.
- Compare like-for-like prompts over time before reporting a visibility trend.
Fast response workflow
When a Gemini feature changes, check the provider's current documentation and repeat a small, dated query set. Update this guide only where the source or observed answers support a change.
Common questions
How does Gemini surface local businesses?
Google recommends accurate, helpful, crawlable content and current Business Profile information for Search. That does not establish a fixed Gemini recommendation rule; record actual answers and linked sources.
Does Google Business Profile affect Gemini answers?
An accurate Business Profile is useful for Google Search. Its contribution to a particular Gemini answer is not independently measured here, so do not infer a mention from profile completeness.